Given current trends, 575 million people (nearly 7% of the world’s population) will still be living in extreme poverty in 2030 compared to 800 million in 2015 (or 10.8%). Recovery from the pandemic has been slow and uneven as the world is presently facing multiple geopolitical, socioeconomic, and climatic risks. Regardless of where the production is being filmed, how big the team is or the size of budget, GB Labs can provide a solution to ensure deadlines are met and throughout the whole process, content is secure.įind out more at: or call: EUROPE (+44) (0)1 or USA (+1) 6.Since 2015, global poverty reduction was already slowing down and the impacts of the COVID-19 pandemic reversed three decades of steady progress with the number of people living in extreme poverty increasing for the first time in a generation. By understanding real-world industry problems, cutting-edge technologies have been developed for the unique 'CORE' software that fulfils end users’ needs. GB Labs is the global leader in Intelligent Media Storage, creating a shared storage ecosystem for the media industry.

The benefits they are experiencing directly reflect our aims in designing and manufacturing the technology from the start and we look forward to growing alongside them in the future.”Ĭo-founded in Hollywood by Jay Shetty and Alex Kushneir, Icon Media works with some of the biggest names in wellness, business and entertainment to create and distribute narratives around lifestyle empowerment, physical and mental wellbeing, and entrepreneurial motivation. GB Labs CEO-CTO Dominic Harland said, “We are delighted to contribute to Icon Media’s ongoing success. I can’t imagine anyone doing what we do without a GB Labs storage system.” “In my view, any size of company will save time, money, and energy with GB Labs. It is indeed a very, very fast system that has made a huge difference to our workflow. Kushneir said, “FastNAS F-8 Nitro met all of our criteria and more. Sold by Los Angeles-based GB Labs partner RFX Inc, the system has the ability to effortlessly handle large capacities - in this case 96TB – and all at an attractive price point. On a recommendation from an existing employee with prior experience with GB Labs, Kushneir discovered GB Labs’ FastNAS F-8 Nitro server system, a compact, high performance NAS powered by GB Labs’ CORE.4 Lite OS. We needed a shared storage system that was fast, accessible, and organised but wasn’t going to cost an arm and a leg.” I realised that I couldn’t keep buying boxes full of hard drives to keep pace with all the content we were handling. Icon Media COO Kushneir said, “In slightly less than two years, we grew from two people serving two clients to 28 people serving nearly 20 clients. However, Icon Media’s success was causing growing pains that had to be addressed, primarily to deal with the volumes of content the company needed to ingest, store, and produce. Shetty’s social media alone has more than 30 million followers, and content generated by Kushneir is responsible for more than 150 million views. New York Times bestselling authors peak performance leaders conscientious start-ups and established players have all benefited from the Icon Media ethos. In short, we want to make wisdom go viral.”Īnd it’s working. Aldermaston, UK, 2 March 2020 - GB Labs, innovators of powerful and intelligent storage solutions for the media and entertainment industries, today announced that Icon Media, Hollywood, California, has installed GB Labs’ FastNAS F-8 Nitro shared storage system.Ĭo-founded by CEO Jay Shetty and COO Alex Kushneir, Icon Media provides compelling, socially conscious content, deploying a wide range of in-house services from scripting, filming, directing, post-production dynamic distribution and social media management to maximise engagement and measure results.Īccording to Shetty, “Our mission in working with brands, publishing companies, authors, entertainers, entrepreneurs and thought-leaders is to create video content that has a positive impact on the world.

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